Privacy explanation

1) Introduction and contact details of the responsible party

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data is any data that can be used to personally identify you.

1.2 The data controller for this website within the meaning of the Privacy Regulation (GDPR) is Joachim Rodriguez, Carossastraße 8d, 94036 Passau, Germany, Tel.: +49(0)851 / 966 84 600, Fax: +49(0)851 / 966 84 601, E-Mail: info@leuchtbox.com. The data controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 When you simply browse our website for informational purposes, i.e., without registering or otherwise providing us with information, we only collect data that your browser transmits to the website server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time of access
  • Amount of data sent in bytes
  • Source/referrer from which you accessed this page
  • Browser used
  • Operating system used
  • IP address used (possibly in anonymized form)

The processing is carried out in accordance with Article 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to subsequently review the server log files should there be concrete indications of unlawful use.

2.2 This website uses SSL/TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the data controller). You can recognize an encrypted connection by the "https://" prefix and the padlock symbol in your browser's address bar.

3) Hosting & Content Delivery Network

3.1 For hosting our website and displaying the page content, we use a provider that performs its services itself or through selected subcontractors exclusively on servers within the European Union.

All data collected on our website is processed on these servers.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

3.2 Bunny

We use a Content Delivery Network from the following provider: BUNNYWAY doo, Cesta komandanta Staneta 4A, 1215 Medvode, Slovenia

This service allows us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to protect our legitimate interest in improving the stability and functionality of our website, in accordance with Article 6(1)(f) GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

4) Cookies

To make your visit to our website more enjoyable and to enable the use of certain features, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after you close your browser (so-called "session cookies"), while others remain on your device for a longer period and allow us to save your website settings (so-called "persistent cookies"). In the latter case, you can find information about the storage duration in your web browser's cookie settings.

If any of the cookies we use process personal data, this processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the website visit.

You can configure your browser to notify you when cookies are set and allow you to decide whether to accept them individually, or to block cookies in certain cases or entirely.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Making contact

5.1 Live Chat

This website uses a live chat system from the following provider: LiveChat Software SA, al. Dębowa 3, 53-134 Wrocław, Poland

The processing of personal data transmitted via chat is carried out either in accordance with Article 6(1)(b) GDPR, because it is necessary for initiating or fulfilling a contract, or in accordance with Article 6(1)(f) GDPR based on our legitimate interest in effectively supporting our website visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention periods, once the matter in question has been conclusively resolved.

In addition, further information may be collected and analyzed using cookies for the purpose of creating pseudonymized user profiles. However, this information does not serve to personally identify you and is not combined with other data sets. If this information is personally identifiable, it is processed in accordance with Article 6(1)(f) GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization purposes.

You can prevent cookies from being set by adjusting your browser settings. However, this may limit the functionality of our website. You can object to the collection and storage of your data for the purpose of creating a pseudonymized user profile at any time with effect for the future.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

5.2 Self-assessment reminder

We will only use your email address to send you a one-time reminder to submit a review of your order based solely on your explicit consent in accordance with Article 6(1)(a) of the GDPR. You can withdraw your consent at any time by contacting the data controller.

5.3 Provenexpert

For review reminders, we use the services of the following provider: Expert Systems AG, Quedlinburger Straße 1, 10589 Berlin, Germany

We will only transmit your email address and, if applicable, other customer data to the provider on the basis of your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, so that they can contact you with a review reminder via email.

You can withdraw your consent at any time with effect for the future by contacting About us or the provider.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

5.4 When you contact us (e.g. via contact form or email), personal data is processed – exclusively for the purpose of processing and responding to your request and only to the extent necessary.

The legal basis for processing this data is our legitimate interest in responding to your inquiry pursuant to Article 6(1)(f) GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Article 6(1)(b) GDPR. Your data will be deleted when it is clear from the circumstances that the matter has been resolved and provided that no statutory retention obligations apply.

6) Comment function

When you use the comment function on this website, your comment, the date and time it was posted, and your chosen username will be stored and published on this website. Your IP address will also be logged and stored. This IP address is stored for security reasons and in case you, as the person posting the comment, infringes the rights of third parties or posts illegal content. We need your email address to contact you if a third party objects to your published content as being unlawful.

The legal basis for storing your data is Art. 6 para. 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to as unlawful by third parties.

7) Data processing when opening a customer account

In accordance with Article 6(1)(b) GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required for account opening in the input fields of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above address of the data controller. After your customer account is deleted, your data will be deleted provided that all contracts concluded through it have been fully processed, no statutory retention periods apply, and we have no legitimate interest in continuing to store it.

8) Use of customer data for direct marketing

8.1 Subscribe to our email newsletter

When you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required to send you the newsletter is your email address. Providing any further information is voluntary and is used to personalize our communications with you. We use the double opt-in procedure for newsletter distribution, which ensures that you only receive newsletters after you have explicitly confirmed your consent to receive them by clicking a verification link sent to the email address you provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Article 6 Paragraph 1 Letter a of the GDPR. We store your IP address, which is registered by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you subscribe to the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a message to the data controller named above. After unsubscribing, your email address will be immediately deleted from our newsletter mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes permitted by law, which we will inform you about in this privacy policy.

8.2 MailChimp

Our email newsletters are sent via this provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter to this provider in accordance with Art. 6 para. 1 lit. f GDPR, so that they can take over the newsletter distribution on our behalf.

Subject to your explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the provider also conducts statistical performance analysis of newsletter campaigns using web beacons or tracking pixels in the sent emails, which can measure open rates and specific interactions with the newsletter content. Device information (e.g., time of access, IP address, browser type, and operating system) is also collected and analyzed, but not combined with other data sets.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits its transfer to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

9) Data processing for order processing

9.1 Insofar as necessary for the processing of the contract for delivery and payment purposes, the personal data we collect will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact details you provided during the ordering process (name, address, email address) in order to personally inform you about upcoming updates within the legally prescribed period, in accordance with our legal information obligations pursuant to Art. 6 para. 1 lit. c GDPR, via a suitable communication channel (e.g., by post or email). Your contact details will be used strictly for the purpose of notifying you about updates we owe you and will only be processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in fulfilling concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

9.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We will only share your name, delivery address, and, if necessary for delivery, your telephone number with a shipping partner selected by us for the purpose of delivering the goods (Art. 6 para. 1 lit. b GDPR).

9.3 Use of payment service providers (payment services)

– iDeal

This website offers one or more online payment methods from the following provider: Currency Holding BV, Beethovenstraat 300 Amsterdam, Netherlands

When selecting a payment method from the provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be transmitted to the provider in accordance with Article 6 Paragraph 1 Letter b GDPR. In this case, your data will be transmitted exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
– Klarna

This website offers one or more online payment methods from the following provider: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

When you select a payment method from the provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be transmitted to the provider in accordance with Article 6 Paragraph 1 Letter b GDPR. In this case, your data will be transmitted exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

When selecting a payment method where the provider makes an advance payment (such as invoice, installment purchase or direct debit), you will also be asked to provide certain personal data during the ordering process (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).

To protect our legitimate interest in assessing our customers' creditworthiness, we forward this data to the provider for the purpose of a credit check in accordance with Article 6(1)(f) GDPR. Based on the personal data you provide, as well as other data (such as shopping cart contents, invoice amount, order history, and payment history), the provider checks whether your selected payment method can be granted with regard to payment and/or default risks.

In addition to internal provider criteria pursuant to Art. 6 para. 1 lit. f GDPR, identity and creditworthiness information from the following credit agencies may also be included in the decision-making process for the application review:

https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /credit_rating_agencies

The credit report may contain probability values ​​(so-called score values). If score values ​​are included in the credit report, they are based on a scientifically recognized mathematical-statistical method. Address data is among the factors, but not the only one, used in calculating the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for processing payments in accordance with the contract.
– Mollie

This website offers one or more online payment methods from the following provider: Mollie BV, Keizersgracht 313, 1016 EE Amsterdam, Netherlands

When selecting a payment method from the provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be transmitted to the provider in accordance with Article 6 Paragraph 1 Letter b GDPR. In this case, your data will be transmitted exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
– PayPal

This website offers one or more online payment methods from the following provider: PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg

When you select a payment method from the provider that requires you to pay in advance, your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the contents of your order will be transmitted to the provider in accordance with Article 6 Paragraph 1 Letter b GDPR. In this case, your data will be transmitted exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

When selecting a payment method where we make advance payments, you will also be asked to provide certain personal data during the ordering process (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, details of an alternative payment method).

In order to protect our legitimate interest in assessing your creditworthiness in such cases, we forward this data to the provider for the purpose of a credit check in accordance with Article 6(1)(f) GDPR. Based on the personal data you provide, as well as other data (such as shopping cart contents, invoice amount, order history, and payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values ​​(so-called score values). If score values ​​are included in the credit report, they are based on a scientifically recognized mathematical-statistical method. Address data is among the factors, but not the only one, used in calculating the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for processing payments in accordance with the contract.

10) Online Marketing

10.1 ADCELL Affiliate Program Affiliate

We participate in the affiliate program of the following provider: Firstlead GmbH, Rosenfelder St. 15-16, 10315 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.2 Attraction Affiliate

We participate in the affiliate program of the following provider: Adtraction Deutschland GmbH, Oderberger Str. 13, 10435 Berlin

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.3 Amazon Affiliate

We participate in the affiliate program of the following provider: Amazon EU Sarl, 38 avenue John F. Kennedy, L-1855 Luxembourg

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.4 AWIN Performance Advertising Network Affiliate

We participate in the affiliate program of the following provider: AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.5 belboon Affiliate

We participate in the affiliate program of the following provider: belboon GmbH, Weinmeisterstr. 12-14, 10178 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.6 CJ Affiliate Affiliate

We participate in the affiliate program of the following provider: CJ Affiliate (Conversant Europe Limited), 1st Floor, 40 Dukes Place, London, EC3A 7NH

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

When data is transferred to the provider's location, an adequate level Privacy is ensured by an adequacy decision of the European Commission.

10.7 Clickfire Affiliate

We participate in the affiliate program of the following provider: Sunlab GmbH, Würzburger Straße 174, 63743 Aschaffenburg

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.8 Music Store Affiliate

We participate in the affiliate program of the following provider: MUSIC STORE professional GmbH, Istanbulstr. 22-26, 51103 Cologne

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.9 Tradedoubler GmbH Affiliate

We participate in the affiliate program of the following provider: Tradedoubler GmbH, Herzog-Wilhelm-Straße 26, 80331 Munich, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.10 Webgains Affiliate

We participate in the affiliate program of the following provider: ad pepper media GmbH, Frankenstraße 150C, 90461 Nuremberg, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

10.11 Wix Affiliate

We participate in the affiliate program of the following provider: Wix HQ, 6350671, Nemal Tel Aviv St 40, Tel Aviv-Yafo, Israel

Data will also be transferred to: Wix Inc., 500 Terry A. Francois Boulevard, San Francisco, California 94158, USA

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, evaluate orders generated through such a link, and process commission payments, the provider uses cookies and/or similar technologies that are generally placed on the partner websites and for which we are therefore not legally responsible under privacy law. In this process, the provider also regularly processes the IP address and, if applicable, other device information.

All processing described above, in particular the reading or storage of information on your device, will only take place if you have given your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner websites.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

11) Web analytics services

Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, Google Analytics sets four cookies when you visit the website. These cookies are small text files stored on your device and collect certain information. This information includes your IP address, which Google, however, shortens by removing the last digits to prevent direct identification of individuals.

The information is transferred to Google servers and processed there. This may also involve transfers to Google LLC, which is based in the USA.

Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us, and to provide other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics and shortened will not be merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on your device, will only take place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to our website. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "Cookie Consent Tool" provided on the website.

We have entered into a data processing agreement with Google that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

legal information regarding Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/ , https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics:
Google Analytics 4 uses the special "demographic characteristics" feature to generate statistics that provide information about the age, gender, and interests of website visitors. This is achieved by analyzing advertising and information from third-party providers. This allows for the identification of target groups for marketing activities. However, the collected data cannot be linked to any specific individual and is deleted after a storage period of two months.

Google Signals:
As an extension to Google Analytics 4, this website may use Google Signals to generate cross-device reports. If you have enabled personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics pursuant to Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including those related to cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can deactivate the "Personalized advertising" feature in your Google account settings. To do so, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de Further information about Google Signals can at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs:
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 Para. 1 lit. a GDPR, have created an account on this website, and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

12) Retargeting/remarketing and conversion tracking

12.1 Google Ads conversion tracking

This website uses the online advertising program “Google Ads” and, within the framework of Google Ads, the conversion tracking service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites using advertising materials (so-called Google AdWords). Based on the data from the advertising campaigns, we can determine the success of individual advertising measures. Our aim is to show you advertising that is relevant to you, to make our website more interesting for you, and to ensure a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on a Google ad. Cookies are small text files that are stored on your device. These cookies typically expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Therefore, cookies cannot be tracked across the websites of different Google Ads customers. The information obtained using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. These customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users. When using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

about and how Google handles website data can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in from Google available at
the following link : https://www.google.com/settings/ads/plugin?hl=de

Please note that certain features of this website may not be available or may be limited if you have disabled the use of cookies
. Google 's privacy policy can Privacy viewed here : https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

12.2 Pinterest tag conversion tracking

This website uses the conversion tracking technology of the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

If you have accessed our website via an advertisement on the provider's domain, the success of the advertisement can be tracked using cookies and/or similar technologies (tracking pixels, web beacons, pings or HTTP requests).

For this purpose, tracking technology is used to read certain device and browser information, including, if applicable, your IP address, in order to record and analyze user actions predefined by us (e.g., completed transactions, leads, website search queries, product page views). This allows us to create statistics about user behavior on our website after being redirected from an advertisement, which we use to optimize our offerings.
All processing described above, in particular the setting of cookies for reading information on the device used, will only take place if you have given us your explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

13) Page functionalities

13.1 Facebook plugins

Our website uses plugins from the social network of the following provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection is established with the provider's servers.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR, will your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, information about your device (including your IP address), your browser, and your browsing history will be transmitted to the provider to a certain extent and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the plugin by clicking it again. However, this revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: Meta Platforms Inc., USA

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

13.2 Instagram plugins

Our website uses plugins from the social network of the following provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection is established with the provider's servers.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR, will your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, information about your device (including your IP address), your browser, and your browsing history will be transmitted to the provider to a certain extent and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the plugin by clicking it again. However, this revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: Meta Platforms Inc., USA

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

13.3 LinkedIn plugins

Our website uses plugins from the social network of the following provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection is established with the provider's servers.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR, will your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, information about your device (including your IP address), your browser, and your browsing history will be transmitted to the provider to a certain extent and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the plugin by clicking it again. However, this revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: LinkedIn Inc., USA

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

13.4 Pinterest plugins

Our website uses plugins from the social network of the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection is established with the provider's servers.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR, will your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, information about your device (including your IP address), your browser, and your browsing history will be transmitted to the provider to a certain extent and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the plugin by clicking it again. However, this revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: Pinterest Inc., USA

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

13.5 X-Plugins

Our website uses plugins from the social network of the following provider: Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called "2-click" or "Shariff" solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection is established with the provider's servers.

Only when you activate the plugins and thereby give your consent to the data transfer in accordance with Art. 6 para. 1 lit. a GDPR, will your browser establish a direct connection to the provider's servers. In this process, regardless of whether you are logged into an existing user profile, information about your device (including your IP address), your browser, and your browsing history will be transmitted to the provider to a certain extent and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the plugin by clicking it again. However, this revocation does not affect data that has already been transmitted to the provider.

Data may also be transferred to: X Corp., USA

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

13.6 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider's servers in order to load the plugin. In doing so, certain information, including your IP address, is transmitted to the provider.

When embedded videos are played via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.

If you are logged into a user account with the provider during your visit to the site, your data will be directly associated with your account when you click on a video. If you do not want this association with your account, you must log out before clicking the play button.

All of the aforementioned processing activities, in particular the setting of cookies for reading information on the device used, will only take place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

13.7 ProvenExpert widget

Our website incorporates graphic elements from the following provider to display external customer reviews and/or an externally awarded quality seal: Expert Systems AG, Quedlinburger Straße 1, 10589 Berlin, Germany

When you access a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements correctly. In doing so, certain browser information, including your IP address, is transmitted to the provider.

If personal data is processed in this context, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the optimal marketing of our offer and the appealing design of our website.

13.8 Font Awesome

This website uses web fonts from the following provider for consistent font display: Fonticons, Inc., 710 Blackhorn Dr, Carl Junction, 64834, MO, USA

When you access a page, your browser loads the necessary web fonts into its browser cache to display text and fonts correctly and establishes a direct connection to the provider's servers. In doing so, certain browser information, including your IP address, is transmitted to the provider.

The processing of personal data during the connection process with the font provider will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website. If your browser does not support web fonts, a standard font from your computer will be used.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

13.9 Google reCAPTCHA

This website uses the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transmitted to: Google LLC, USA. The provider uses "Google Fonts," i.e., fonts downloaded from the internet by Google, for the visual design of the CAPTCHA window. No further information beyond that already transmitted to Google via the reCAPTCHA functionality is processed.

The service checks whether an entry is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type, as well as the date and duration of the visit, and transmits this data to the provider's servers for evaluation.

The legal basis is our legitimate interest in establishing individual responsibility on the internet and preventing misuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

Further information on Google's Privacy https://business.safety.google /intl /de /privacy /

13.10 Google Customer Reviews (formerly Google Certified Shops)

We work with Google as part of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program allows us to collect customer reviews from users of our website. After making a purchase on our website, you will be asked if you would like to participate in an email survey from Google.

If you give your consent in accordance with Article 6 Paragraph 1 Letter a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your shopping experience on our website. Your rating will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. The use of Google Customer Reviews may also involve the transfer of personal data to the servers of Google LLC in the USA.

You can withdraw your consent at any time by sending a message to the data controller or to Google.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with the European level of Privacy .

Further information on Google's Privacy https://business.safety.google /intl /de /privacy /

14) Tools and other items

14.1 – Lexware Office

For our accounting, we use the cloud-based accounting software service of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices as well as, if applicable, our company's bank transactions in order to automatically record invoices, match them to transactions and create the financial accounting from this in a semi-automated process.

If personal data is processed in this context, the processing is based on our legitimate interest in the efficient organization and documentation of our business processes.

14.2 Cookie consent tool

This website uses a "cookie consent tool" to obtain valid user consent for cookies and cookie-based applications that require consent. The cookie consent tool is displayed to users upon visiting the site as an interactive interface, where consent for specific cookies and/or cookie-based applications can be granted by ticking boxes. By using this tool, all cookies/services requiring consent are only loaded if the respective user grants the corresponding consent by ticking the boxes. This ensures that such cookies are only placed on the user's device if consent has been given.

This tool uses technically necessary cookies to store your cookie preferences. No personal user data is processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

A further legal basis for processing is Article 6(1)(c) GDPR. As data controllers, we are subject to the legal obligation to make the use of cookies that are not technically necessary dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

Further information about the operator and the settings options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14.3 For security purposes, this website uses the service of the following provider: Unspam Technologies Inc, PO Box 57265, Murray, Utah, USA

The provider protects the website and its associated IT infrastructure from unauthorized third-party access, cyberattacks, viruses, and malware. The provider collects users' IP addresses and, where applicable, other data about their behavior on our website (in particular, URLs accessed and header information) to detect and prevent illegitimate access and threats. The collected IP address is compared against a list of known attackers. If a collected IP address is identified as a security risk, the provider can automatically block it from accessing the website. The information collected in this way is transmitted to and stored on the provider's server.

The data processing described above is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interests in protecting the website from harmful cyber attacks and in maintaining structural and data integrity and security.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

14.4 Wordfence

For security purposes, this website uses the service of the following provider: Defiant Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA

The provider protects the website and its associated IT infrastructure from unauthorized third-party access, cyberattacks, viruses, and malware. The provider collects users' IP addresses and, where applicable, other data about their behavior on our website (in particular, URLs accessed and header information) to detect and prevent illegitimate access and threats. The collected IP address is compared against a list of known attackers. If a collected IP address is identified as a security risk, the provider can automatically block it from accessing the website. The information collected in this way is transmitted to and stored on the provider's server.

The data processing described above is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interests in protecting the website from harmful cyber attacks and in maintaining structural and data integrity and security.

If website visitors have login rights, the provider also places cookies (small text files) on the visitor's device. These cookies allow certain location and device information to be read, enabling an assessment of whether the login-enabled access originates from an authorized person. Simultaneously, access rights can be evaluated via the cookies and granted according to the authorization level via an internal firewall. Finally, the cookies serve to register unauthorized access attempts by website administrators from new devices or locations and to notify other administrators.
These cookies are only set if a user has login rights. The provider does not set cookies for website visitors without login authorization.
If personal data is processed via the cookies, this processing is carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR based on our legitimate interest in preventing illegitimate access to the website administration and defending against unauthorized administrator access.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European Privacy level.

14.5 Scalable central measurement method of VG Wort

On our website, we use the "Scalable Central Measurement Method" (SZM) of the following provider to determine statistical metrics for calculating the probability of texts being copied: VG WORT (Verwertungsgesellschaft WORT), Untere Weidenstraße 5, 81543 Munich

For the aforementioned analysis, anonymous measurement data is collected. To recognize computer systems, the access measurement uses either a session cookie or a signature generated from various automatically transmitted information from your browser. IP addresses, as part of the information used to create the signature, are processed only in anonymized form.

Session cookies are small pieces of information that a website stores in the visitor's computer's memory. A session cookie contains a randomly generated, unique identification number, a so-called session ID. It also contains information about its origin and its expiration date. Session cookies cannot store any other data.

If personal data is processed during the described processing activity, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in determining the probability of individual texts being copied in order to specify the remuneration claims of authors and publishers.

To prevent cookies from being stored in your browser, you can configure your browser to notify you when cookies are being set, allowing you to decide whether to accept them individually, or to block cookies in certain cases or entirely. Please note that disabling cookies may limit the functionality of our website.

Where legally required, we have obtained your consent for the processing of your data as described above, in accordance with Article 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the instructions for submitting an objection as described above.

15) Rights of the data subject

15.1 The applicable Privacy law grants you the following rights as a data subject (rights of access and intervention) vis-à-vis the controller regarding the processing of your personal data, whereby reference is made to the legal basis cited for the respective conditions of exercising these rights:

  • Right of access pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Article 16 GDPR;
  • Right to erasure pursuant to Article 17 GDPR;
  • Right to restriction of processing pursuant to Article 18 GDPR;
  • Right to information pursuant to Article 19 GDPR;
  • Right to data portability Terms & Conditions according to Art. 20 GDPR;
  • Right to withdraw consent pursuant to Art. 7 para. 3 GDPR;
  • Right to lodge a complaint pursuant to Article 77 GDPR.

15.2 RIGHT OF OBJECTION

If we process your personal data based on our overriding legitimate interest as part of a balancing of interests, you have the right to object to this processing at any time, on grounds relating to your particular situation, with effect for the future.

If you exercise your right to object, we will cease processing the data in question. However, further processing remains possible if we can demonstrate compelling legitimate grounds for the processing which override your interests, fundamental rights and freedoms, or if the processing serves the purpose of establishing, exercising or defending legal claims.

If we process your personal data for direct marketing purposes, you have the right to object at any time to the processing of your personal data for such marketing. You can exercise your right to object as described above.

If you exercise your right to object, we will cease processing the data in question for direct marketing purposes.

16) Duration of storage of personal data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if applicable – additionally by the respective statutory retention period (e.g. commercial and tax law retention periods).

When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the data concerned will be stored until you withdraw your consent.

If statutory retention periods exist for data processed in the context of contractual or quasi-contractual obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the expiry of the retention periods, provided that it is no longer required for the performance of a contract or for initiating a contract and/or we no longer have a legitimate interest in its continued storage.

When processing personal data on the basis of Article 6(1)(f) GDPR, this data will be stored until you exercise your right to object pursuant to Article 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the purpose of establishing, exercising or defending legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.