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Artoui: A new way for art collectors and artists?

Joachim Rodriguez y Romero
Joachim Rodriguez y Romero
Fri, February 16, 2024, 11:38 CET

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Recently, three men with completely different biographies, but a common goal, have come into focus for the art trade and art-loving investors: with their start-up Artoui , Benjamin Gibtner, Daniel Cid Gómez and András Dobi want to create a top address for artists, collectors and companies.

The aim is for them to connect on the online platform, but also in physical locations. To achieve this goal, the Munich-based company raised one million euros in investor funding at the beginning of the year (as reported by Handelsblatt ).

Show table of contents
1 What is Artoui?
2 The advantages of Artoui for artists
2.1 A better sales experience
2.2 Professional support
2.3 A good way to reach a larger number of potential customers
2.4 In-house production
3 The advantages of Artoui for businesses
3.1 Tailor-made art concepts
4 The advantages of Artoui for collectors
4.1 Easy access to limited edition artworks and emerging artists
4.2 Convenient online shopping with security technology
4.3 Expanding the offering through a global community
4.4 You might also be interested in:

What is Artoui?

Artoui is a new platform that helps artists and collectors better organize and monetize their artwork and collections. It combines the innovations of many different technologies to create a unique experience for artists and collectors.

The people behind the platform are a printing specialist, a gallery owner, an artist, and several art-loving investors. Overall, the management team boasts a wealth of expertise from diverse but relevant disciplines.

Artoui connects people around the world who are interested in creating and sharing artwork. It allows artists to sell their work anywhere in the world, while enabling collectors to acquire pieces they wouldn't otherwise find.

Selected murals from artists on artoui.com
Selected murals by artists on ARTOUI.com

Artoui currently has two core areas: corporate clients and online art sales dedicated showroom in Munich's city center will be added soon . The startup aims to become an established brand in the art world in the coming years.

The advantages of Artoui for artists

The platform also offers artists a comprehensive toolkit to capture, organize, and promote their work.

A better sales experience

It also offers many tools for customizing your profile and implementing innovative marketing strategies. Furthermore, Artoui aims to become one of the leading platforms for trading digital art .

Artists can already sell their digital works via Artoui, and all transactions are processed in real time. This allows everyone to easily track the sale or purchase of artworks and focus entirely on creating art instead of on distribution.

With its user-friendly interface, it offers quick access to content as well as tools for monetizing and organizing artworks and collections.

Artists can offer original works, limited editions, or commissioned pieces.

Professional support

The work of both emerging and established artists is specifically promoted by the providers through professional art exhibitions, art representation, curation and advice.

The Artoui team also provides powerful support to artists with image videos, artist interviews and effective marketing.

A good way to reach a larger number of potential customers

Through the large art network and access to a wide range of high-paying corporate clients, artists increase their global reach and sell more art .

In-house production

Thanks to in-house production, even artists with unusual material preferences can be served. Artoui is an art production company with its own workshop for exclusive materials and refined surfaces, combining outstanding image quality with long durability.
Glass, wood, ceramic, concrete, stone, aluminum, and other smooth or uneven surfaces are examples of a wide range of materials. The combination of image and material creates a tactile, sensory experience.

The advantages of Artoui for businesses

Tailor-made art concepts

At the other end of the spectrum are individual art concepts for companies, hotels, restaurants, and retail stores . These corporate clients benefit from curated murals and bespoke art collections.  Materials impress with a quality that surpasses gallery standards.

The team can select one or more artists to match the desired mood, corporate identity, or visual concept for specific spaces. Individual visual requirements can be discussed with Artoui's consultants. As a result, you will be presented with suggestions of painters or photographers who embody the desired visual language for your murals.
artistic concept is also offered upon customer request and photographed exclusively for the company.
Digital post-production , in-house art production of art prints , and reliable and professional services related to the hanging of pictures and art in commercial environments round out the service offering for companies.

The advantages of Artoui for collectors

Easy access to limited edition artworks and emerging artists

The online platform makes it easy to find and purchase contemporary painters art available as tasteful and affordable wall art

Furthermore, you can rely on the platform's curators to be established and experienced art experts.

Convenient online shopping with security technology

One of Artoui's biggest advantages is its user-friendliness. The platform offers simple navigation tools that allow you to easily find and purchase the artwork you want.

When purchasing Tailored Art, art buyers can configure their desired size, material, and frame until they are satisfied with their own unique artwork.

Each work is signed and accompanied by a certificate of authenticity.

Expanding the offering through a global community

German art buyers can purchase works by international artists that they otherwise would not have found.

Owner and Managing Director of Kunstplaza. Publisher, editor and passionate blogger in the field of art, design and creativity since 2011.
Joachim Rodriguez y Romero

Owner and Managing Director of Kunstplaza. Journalist, editor, and passionate blogger in the field of art, design, and creativity since 2011. Successful completion of a degree in web design as part of a university study (2008). Further development of creativity techniques through courses in free drawing, expressive painting, and theatre/acting. Profound knowledge of the art market through years of journalistic research and numerous collaborations with actors/institutions from art and culture.

www.kunstplaza.de

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Living from art

A fundamental need for every artistically creative person is likely to be the ability to live off their art.

In order to secure your own existence, it is essential to make money with art . In fact, contrary to the majority perception, many artists can live well from their creative work these days. Nevertheless, a vast majority of all freelance artists are dependent on further sources of income (e.g. giving courses, order work, part -time jobs, etc.).

Recognition as an artist often does not bring immediate financial security. Therefore, artists are often also life artists.

The opportunities to make a living from one's own art have, however, grown significantly due to the internet and social media. As an artist, however, you must be versatile and flexible to succeed. A certain degree of perseverance is also essential.

Customer care and self -marketing are also important pillars for success as an artist .

In this section, we compile numerous articles, information, tips, and advice to help you make a living from your art.

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  • The best ways to make money as an artist in 2025
  • Introduction to art: What aspiring collectors should know
  • Creating an artist website - Why having your own homepage is so important for creatives
  • TikTok Triumph: Viral Mechanisms of the Short Video Sharing Platform for Artists Decoded

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