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From inspiration to success: how Tikkok has changed the game for creative

Joachim Rodriguez y Romero
Joachim Rodriguez y Romero
Thu, December 19, 2024, 19:36 CET

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Tikok is a Chinese app that has conquered the world since 2016 and has now also inspired countless users in Germany.

The platform enables people to create and share short videos Music in particular plays a major role in this.

Tikkok not only has the potential to change the game for creative people, but is a game changer for many artists . The platform now even competes with Instagram and YouTube.

The social media platform TikTok has long been a game changer for many creative and artists
The social media platform TikTok has long been a game changer for many creative and artful
image source: Myriammira, via FreePik

However, there are also concerns about dealing with data and a possible ban on the app in some countries. The negative influence on minors and our society itself is always heavily discussed.

  • Tikok's success as a platform for creative
  • How the Algorithm from Tiktok influences the way to success
  • Tips and tricks to be successful as a creative on Tikkok
    • More range on Tiktok: How to generate more followers
    • Video quality must be right
    • Post at the right time
    • Stay patient
    • Use hashtags properly
    • Interact with other creatorn
    • Remove your followers

Tikok's success as a platform for creative

Tikok is undoubtedly one of the most popular social media platforms worldwide . The app, which was developed in China and was originally known as "Douyin" , quickly developed into a global sensation and is now available in more than 150 countries.

With over a billion users, Tiktok is one of the fastest growing platforms on the market and has already challenged other established platforms such as Instagram and YouTube.


Statistics: Ranking of the most popular Tikok accounts according to the number of followers worldwide in December 2023 (in millions) | StatistaYou can find more statistics at Statista

However, what makes Tikok special is his ability to inspire creative people from all over the world and to offer new opportunities for the implementation of their ideas

From music videos to comedy sketches, there are practically no limits to what you can create on Tikkok.

Many artists and creatives have started their career on Tikkok or at least promoted considerably.

The young Russian artist @nicolaiganichev , for example, regularly uses the platform for live streams and interacts directly with his fans.

@nicolaiganichev “Fixation” Oil on Canvas 30x40cm #OilPainting #figurativearte ♬ With a smile - Maiah Manser

Several of his videos reach up to 6 million views. The only 22-year-old Nicolai Ganichev presents the creation of his king portraits in the manner of Lucian Freud in pastel tones. He seems to be full of success with full strength.

The community's feedback also plays an important role in the development of successful content on Tikkok - another aspect that contributes to the popularity of the platform.

In Germany, the classic news programs even report this: The Tagesschau recently reported that companies such as Bytedance (the Chinese company behind Tiktok) Privacy in the target of the authorities and there were discussions about a ban on Tikok).

Despite these challenges, Tiktok remains one of the most exciting and most promising platforms for creative people who want to hear their voice in the world.

How the Algorithm from Tiktok influences the way to success

With over a billion active users worldwide, Tiktok has attracted the attention of companies, influencers and creative people. algorithm actually work behind the app? How does he influence the success of the videos?

The Tikok algorithm works differently than on other platforms such as YouTube or Instagram. It is based on machine learning and data analysis in order to create personalized content for each individual user.

This means that each user receives different content depending on their preferences and interests. In order to be successful on Tikok, you should concentrate on video content that addresses your target group. One way is to pursue trends and challenges to implement them creatively .

The use of music is another important factor for the success of your videos - Tiktok offers a huge library of license -free music to choose from.

However, there are also some challenges when creating successful content on Tikkok. The competition is high because more and more people use the platform and create content. It can also be difficult to get feedback from the community.

Nevertheless, Tiktok offers new opportunities for creative people to implement their ideas and make their work accessible to a wide audience. The algorithm can help you deliver your content to the right people and to achieve viral success. Overall, Tiktok offers a unique opportunity for creative people to be successful and make their work accessible to a global audience.

With the correct understanding of the algorithm and the creation of appealing content, users can fully exploit their potential on Tikok.

Tips and tricks to be successful as a creative on Tikkok

To be more creative on Tikkok requires a certain strategy .

More range on Tiktok: How to generate more followers

The short form content can be covered by many different subject areas , which are almost every target group. Regardless of whether it is a beginner or professional, it is important to always stay on the ball and actively deal with the platform.

Therefore, we give you six tips and tricks on how to generate new followers quickly and steadily.

Video quality must be right

With all the content that is published every day on TikTok, a high level of quality necessary. This is the only way to get potential spectators to go directly to their account, to take a look at more of their videos and to follow them.

The effort and hard work are always rewarded on social media. Be authentic and personable, and represent your content in a creative light that captivates the audience and brings them to continue to follow them.

It is not easy to find a suitable niche, but let other influencers inspire you. But do not copy their content directly, but think of something that makes you unique.

Inspiration is important, but one -to -one does not do the videos of another person. Be yourself and pay attention to the right quality of your own content.

Post at the right time

As with all other social media, the algorithm at Tiktok also works best if you always publish your new videos at the same time. This not only helps existing followers to follow you better, but is also essential for new followers in order to better understand the regularity of your content.

Depending on the target group, the time when you should post is shifting. It is best to look at your statistics. There you can see at the time at which your videos are watched the most.

Due to a certain regularity, more and more people will follow you after some time, since you know exactly when new videos are posted and what quality you can expect.

Stay patient

You will probably not get hundreds of new followers overnight. Stay patient and actively work on improving and seeing your content what is the order of the day in your niche. At the beginning, it doesn't hurt to buy Tikok Follower to give your incoming range some boost.

New users rather trust their content if they already have a certain number of followers. But do not overdo it and later rely to increase your follower number organically. 

Use hashtags properly

Tikok is very familiar with the use of hashtags so that users also find exactly the content made for you. A good balance is necessary to play your videos exactly to the people for whom they are also made. It is best to take a look at users from your own niche and put together your own list of relevant hashtags, which you can then use again and again with your videos.

A rule of thumb is to focus on two to three larger hashtags, but to fill the rest with less known keywords. The mixture is important in order not to be under the mass of content on the one hand, but on the other hand to be displayed at all. The correct research is immensely relevant. Update your hashtags too, because trends quickly fly away.

Interact with other creatorn

Collaborations with other influencers are immensely important on Tikok, especially so that the followers pass from one person to the other. You can work directly with other users and create content together, but Tiktok also offers various ways to link your content with those of other users.

An important tool, for example, is “Stitch” , which enables you to combine the videos of other creators with your own.

“Duets” also a good way to collaborate with others. This not only helps your reach, but also other users to spread their content. Just make sure that the videos also offer a certain added value and not only shamelessly copy others.

Remove your followers

Do not forget the “social” in the part of social media when creating your content. The interaction between you and your spectators should come first and ensure that you have a more likeable and accessible effect.

Replace regularly to comments and include your followers directly to your content. More comments and interactions not only help the algorithm, but also potentially show new followers that they are trustworthy and take care of their own community.

The more active you are, the faster you will win new followers. It brings little to hide behind a mask and hardly go into an exchange with other users.

Stay actively on the ball, ask and answer questions and always include your followers in your videos.

Owner and managing director of Kunstplaza . Publicist, editor and passionate blogger in the field of art, design and creativity since 2011.
Joachim Rodriguez y Romero

Owner and managing director of Kunstplaza . Publicist, editor and passionate blogger in the field of art, design and creativity since 2011. Successful conclusion in web design as part of a university degree (2008). Further development of creativity techniques through courses in free drawing, expression painting and theatre/acting. Profound knowledge of the art market through many years of journalistic research and numerous collaborations with actors/institutions from art and culture.

www. kunstplaza .de/

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