More than just decoration - art makes an apartment really individual

In autumn, many people particularly like to take care of their interior. It becomes increasingly uncomfortable outside, which is why your own four walls should be designed particularly inviting.

Vases and fruit bowls are placed on the sideboard and table, new pillows and blankets come on the couch. But the walls also tolerate fresh jewelry in autumn. Buying paintings nowadays is possible on the Internet with just a few clicks, and there is also an extensive selection of art prints and posters .

The wishes of the customers

In addition to the offer of the galleries, which usually only attract expert clientele, there are more and more favorable providers for works of art and artistic wall decorations. Your target group consists of customers who have less expertise in the art scene, but still would like to have a real original on their wall. No works of art are sought here for an investment , but simply an attractive motive that fits well with the rest of the apartment.

Even before buying, you know which size and colors the new image should ideally have and whether it should be more objective or abstract . However, there are also people who look around for a new wall decoration .

The individual taste

But what does a "beautiful picture" actually make? Pictures with warm colors are particularly popular with customers, colors such as blue or green are favored less often. Nevertheless, of course, the very individual and personal taste is decisive. A picture that is described as calm and beneficial by some only seems boring to the others.

However, there are also customers who particularly appreciate the uniqueness of an object. These selected works of art are now also offered by some dealers for wider mass. Their prices are around 400 to 1,000 euros, which is already considerable amounts for beginners in the art scene. the buyers of art is important that their new picture comes from a handicraft artist - however, much more does not count.

No mere decoration

Of course, art can be perceived decoration For some, it is quite legitimate to choose the new work of art to match the prevailing colors in a room. After all, an atmosphere of well -being and relaxation should be created. Others, on the other hand, are convinced that a work of art has to do much more. As a rule, the works of art are not simply acquired on the side because they are supposed to bribe through a very special effect.

Contemporary art is mainly perceived by passionate collectors and connoisseurs, laypeople are usually not interested in this. Here the mass goods are more in the foreground. Objects that do not correspond to the common ideal often fall through the grid with this target group.

Art always represents a kind of risk. When customers rely on works by well -known designers and well -known artists, they feel on the safe side. The objects look familiar and known, many names have already been heard at least once in life. In these cases, the risk of giving in a flavor is extremely low.

The situation is different when it comes to works of unknown artists. These basically challenge the viewer, they are provocative, funny or irritating. However, there are also people who appreciate exactly these characteristics of art in their own four walls.

Joachim Rodriguez y Romero

Owner and managing director of Kunstplaza . Publicist, editor and passionate blogger in the field of art, design and creativity since 2011. Successful conclusion in web design as part of a university degree (2008). Further development of creativity techniques through courses in free drawing, expression painting and theatre/acting. Profound knowledge of the art market through many years of journalistic research and numerous collaborations with actors/institutions from art and culture.

www. kunstplaza .de/