Sell ​​art online - a chance not only for young artists

The time of the big patron is over

The artist who creates art throughout his life and Living from art has to finance this life somehow. Since the time of the big patron (or the artists no longer want to serve a gentleman for life), he usually has been doing this by selling his art to private art lovers or, if he is quite asked and known, also to the buyers who are appointed to spend the money of public institutions for art.

In order to sell well and live on it, an artist has to achieve a certain awareness. This usually happens by showing his works, again privately operated galleries or in museums or other exhibition centers operated by public institutions.

The galleries serve more for direct sales success and of course also be paid for it. Usually the gallery owner receives a share of the price for which the artist sold his work through the exhibition in the gallery.

This proportion usually moves up to around 30 percent , but the gallery also does a lot for this salary: it makes the exhibition rooms available and keeps them in order, it unfolds a whole range of advertising activities, depending on the contract, it takes on a lot of other tasks from the sensitive slope of the images to shipping.

The gallery owners' proportion can be even higher, but then it will also include exceptional activities such as the artist's presentation at trade fairs or at other events.

In any case, the gallery owner knows his artist and his works , the traditional gallery owner is also enthusiastic about his artist. And he knows which groups and individuals might be interested in this artist, he has contact with them or is practiced in making such contact.

The art market in fundamental change

In our societies, however, a fundamental change , of which the art business does not remain unaffected: more and more money is concentrated in a few people or companies that are not necessarily growing up with grown art interest, but buy art to use them as a status symbol.

This leads to an increasing polarization of the art market , few well -known and publications and rankings they wrote are marketed with tremendous effort and bought by a few, extremely solvent private buyers or large corporations in incomprehensible quantities.

And so the old, enthusiastic gallery owners are also swinging, new sales galleries are created that represent every artist who was able to conquer a higher position in the relevant ranking lists, and which, in the case of the sales staff, rather focus on international language skills and charming and well -kept appearance and look at individually.

No, not all galleries are like that. In this area there are still a lot of traditional gallery owners , art revered and hard -working free spirits, as there are also banks that manage money for customers and do not risk it in stock exchange speculation that drive the prices of basic foods into un vainable heights.

And some artists are extrovert enough to market themselves with success . But there are fewer and fewer or few, and the work -oriented artist takes more time until he has found a gallery owner, of which he feels that he works with interest and appropriate for him.

This critical condition in the art trade is partially caught by public institutions, which also give young artists a chance to live from art . But the people who are active for these institutions have to be oriented, and many artists have complained for a while that this orientation takes place too closely on the market that the institutions increasingly leave art to the market.

Sure, not in all public institutions, and they still remain important, but they only help the artist with sale anyway if you can buy your works somewhere, and the artist usually does not yet have a sales representation at the beginning of his career.

A new way to sell art

Today there is a way to sell art that goes with time development and still gives boys or not yet known artists by the media: the sale of art on the net .

For the artist, the unique thing about this initially that it gratifyingly simple : he needs a good picture of his work, a meaningful, owner or written description and a computer with an internet connection that can also be with a friend. They have already arrived in the age of online art.

Other crucial advantages for the artist through online art are that he reaches people far outside of his own environment, and that he can put most of the money in his own pocket. Because a reputable art platform or online gallery will never call up the shares that a gallery owner takes, it is aware that this is about a completely new way of presentation that is not as personal as in a gallery and which therefore does not deserve the same fee.

However, the operator knows the possibilities of such a presentation and is certain that it will not be neglected if he does not require anything very low percent or, except for a tiny setting fee, nothing.

He knows that an art platform large sales figures because it is something else whether a work of art in the art barn from X-Dorf (8,600 inhabitants) should be sold or whether the global internet community (over 1 billion people) can potentially watch and buy the work of art.

He often also uses advertising on the page in order to be able to keep the ancillary costs for sellers and buyers even less, with a platform for prospective artists, the Internet once again shows itself as a tool in a democratic redistribution process , because it is the large corporations that then co -financing this platform through their advertising.

If you, as an artist, are looking for a way to quickly fame your works independent of the location, the art sale via the Internet is certainly a way that you should consider.

Here you can see the biggest advantages of online galleries for artists at a glance:

• simplicity
• Enormous range
• Use of new media = reach new target groups
• Low fees
• Local attachment
• Time saving

What do I have to pay attention to as an artist?

When choosing your partner, you should pay attention to the following features: On this website , only art should be offered, no inseparable mess of art and handicrafts and mass articles in which no one can find out the individually manufactured works. In the field of art, the offer should remain as unlimited as possible so that as many different people as possible have the chance to discover their art.

A transparent and safe handling is a matter of course, as is a direct personal access to the operator or the operators who should be clearly identified.

What are the advantages for art buyers?

All of these characteristics will also benefit them as art buyers. The most beautiful thing about this new way of buying art for you is certainly that you too save money because the art can be offered cheaper independently of a gallery.

With the selection and new discoveries, it also helps that you can buy art here in peace from the sofa without being valued by the sales staff or by other buyers. You can also access a selection for which you have to visit many galleries on the net, not everyone has so much free time.

Ultimately, as a art -loving, potential buyer or art dealer, you can easily make a pre -selection on the computer screen and then personally get in touch with appropriate artists .

Don't lose time!

Try it out , art purchase and art sale via the Internet are among the new exciting options that our time offers! Test an online gallery yourself like Kunstplaza is one!

Lina cream

Passionate author with lively art interest

www. kunstplaza .de