Art Buying for Beginners: How to Invest in Art Without Breaking Your Budget
Art objects are a safe investment , and those who recognize a true artist early on will find joy in their work and benefit from its increasing value. Large works by renowned painters are reserved for the wealthy or exhibited in galleries.
For art enthusiasts, this means: Discover the artistic abilities of up-and-coming stars of the art scene.
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Space for artistic inspiration
Ultimately, it's a question of what each individual understands by art. Are they looking for contemporary or modern paintings , or do they appreciate handcrafted figurines? Photographs are works of art, just like many other things. Investing in objects means investing one's money for the long term.
Anyone who acquires works of art needs the right place in their property where the painting or the extravagant vase can be displayed to its best advantage.
Before deciding on a work of art, one should consider the room where the piece will be kept. Perhaps the aesthetics need to be adapted to the artwork, and the room may need to be renovated before the precious piece is purchased and displayed.
If needed, a renovation loan can be taken out . For an exhibit to have an impact and unfold its meaning, it's important to create the right atmosphere. What options remain for investing in works of art?
Objects by unknown artists
Artistically gifted people showcase their talent in various ways. Some can be found online, combining social media platforms with specialized portals to offer their work for sale. This is one way to discover talented painters and acquire their work at fair prices.

Image source: tonodiaz, via Freepik
To understand what constitutes good art, it helps to research and inform oneself online. Train your eye, read reports, heed the advice of genuine art experts, and travel. At art fairs, interested individuals gain valuable information, meet artists, and develop a feel for the art market thanks to numerous lectures.
Browse artists' accounts
Those who don't make a living from their art receive less attention despite their talent. What is considered good is in the eye of the beholder. If the purchase of an artwork is intended to decorate a room and not to increase its value, commissioning a piece is sufficient to create a unique work.
Digital images created with graphics software are popular. What sounds easy actually requires expertise and practice.
Social media platforms are a platform for art enthusiasts who dedicate themselves to creating graphics and other artistic objects. Each pursues their own ideas and personal values, resulting in a diverse range of styles.
Another advantage is the networking among the artists. Buyers can find several designers who are available for the planned project with just a few clicks.
Timeless art as a stable investment
Poetry, classical music, and films can be assigned to a specific era or year. Art, despite its year of creation, has no expiration date. It doesn't decay, but it certainly fades into the background. Timeless works of art are unpretentious, defy categorization, and outlast all eras.
Minimalism is part of that. Affordable, timeless, minimalist art is available from the Swedish furniture manufacturer Ikea, one of the best-known producers of timeless furniture .
Scandinavians have a special relationship with objects. Less ostentation, plenty of light, bright colors, clean lines, recognizable forms, and minimal furnishings. Nothing that seems superfluous, nothing that overwhelms the eye, is allowed to occupy the space.
The value of a timeless work of art rarely increases; it remains stable, is a reliable companion, and can be sold for the purchase price if needed.
Purchase limited editions
When the publishers of the German Playboy decided to stop publishing nude photographs, the disappointment was great, although the reasoning was understandable. It seemed like the end of an era. All Playboys featuring photos of prominent figures increased in value.
It was considered appropriate to have such an issue framed and hung on the wall. Others had foreseen this development years earlier and invested in specific issues. Most buyers purchased the magazine at the regular cover price.
Since the change was overturned, it's worth buying the editions without nude photos; they could soon play a significant role in the history of Playboy. This is an item that is readily available on the market at a reasonable price and possesses artistic value.
Coins with special mintings, small editions of products with individually designed packaging such as the Christmas beer from the Forst brewery in South Tyrol are comparable objects with collector value.
Such works are available for less than one hundred euros. Those who travel will find many more art objects at markets. The easiest way to search is online, because the art market is very specialized and prices are sometimes arbitrarily determined.
In a studio, prospective buyers might end up paying more than experienced art lovers due to their inexperience and initial impression. This doesn't happen when searching for a piece of art online. Any uncertainty remains invisible.
Magnus Reesch: “Range of about 20 percent”
Art is worth as much as the price at which it changes hands. Artists aren't aliens, which is why negotiation helps to lower the price. Paying immediately can sometimes drive the price down. Ultimately, it's the artist's feeling that their work is valued through fair price negotiations that matters.
Painters, sculptors, actors, poets and musicians invest in their projects, and each item sold represents revenue, not profit.
Become your own work of art
It's also possible to negotiate with photographers. If you can't find an appealing piece of art that you'd like to look at long-term, you can put yourself forward. A nude photograph is just as enriching as a sensual image of modern or contemporary art .
Painters create unique works on request and agree on individual prices with their clients.
Pricing influenced by these factors:
- Effort of artistic creation
- Time until completion
- Materials needed for production
- special wishes or requirements of the client
Financial tip for buying art
Ultimately, the question of financing the artworks remains. If there is a reserve or savings earmarked for art purchases, the financing issue is moot. High-quality pieces quickly exceed €10,000 and require external financing.
Private loan
Separate accounts make it easier to borrow money from a partner. The artwork serves as collateral, changing ownership if the loan isn't repaid. The artwork acts as security. Parents or other relatives can also be considered.
credit
Credit institutions offer both earmarked and unrestricted loans for the purchase of artwork. The ancillary loan costs are determined by the banks and savings banks based on the borrower's creditworthiness and the conditions of the credit market.
Art projects
Artists who cannot pre-finance their own work rely on investors. They raise money, among other things, on crowdfunding websites. Interested parties can participate with a small amount and share in the artist's success. With the profits generated, there is a chance to purchase a work of art.
Art at an affordable price
Kunstplaza offers a platform with a virtual gallery where you can find various art objects at fair prices. The marketplace offers artworks in different categories that won't break the bank.

Owner and Managing Director of Kunstplaza . Publicist, editor, and passionate blogger in the fields of art, design, and creativity since 2011. Graduated with a degree in web design from university (2008). Further developed creative techniques through courses in freehand drawing, expressive painting, and theatre/acting. Profound knowledge of the art market gained through years of journalistic research and numerous collaborations with key players and institutions in the arts and culture sector.
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