Getting started with digital art

Digital art , also digital art , has developed into an increasingly popular medium for artists and art lovers in recent years. In contrast to traditional art, the creation of digital works of art requires nothing more than a computer, a graphic tray and suitable software.

This enables many art enthusiasts to let their creativity run free and create their own works of art without having to buy expensive devices and materials. But what exactly is digital art and what types of digital art are there?

Digital art refers to works of art that have been created with digital technologies and tools. This can be a digital drawing, a painting, a 3D model or a photo.

Compared to traditional art, digital art offers greater flexibility and freedom, since the digital technology enables artistic visions to realize in a way that is not possible by other means.

What is digital art?

Digital art is an art form that has become more important in recent years. In contrast to traditional art that uses physical media such as canvas, colors and brushes, digital art is created on electronic devices such as tablets or computers.

This art form enables artists to present their work in a variety of media such as websites, social networks or in digital exhibitions.

Digital art can be divided into many different categories, including 2D and 3D graphics design , photomulation , digital painting , animation and more. Each of them has its own specifications and requirements. Digital art enables artists to create and experiment in a completely new way.

You can work with various tools and techniques to realize your artistic vision. Furthermore, digital art also offers more flexibility when editing and changing works of art, since digital works of art can often be created on levels.

The popularity of digital art has also made it possible to open up new markets and expand their audience. In today's digital world, in which social media play a major role, artists have the opportunity to present their art to a global audience.

Tools and technologies

 In order to create digital art, there are a variety of tools and technologies that are available to the artist. As a rule, you need a computer, a graphics tablet and specialized software to create digital art.

There are many different programs to choose from, including Photoshop , Illustrator, Procreate and Coreldraw . Each of these programs has its own strengths and weaknesses, depending on what type of digital art you want to create.

If you start as a beginner, the choice of the right tools be a challenge. However, there are many resources and recommendations on the Internet that can help you choose the best program for your own needs.

Another important tool is a good PDF editor. Adobe has the best PDF editor for beginners and is characterized by its simple operation and intuitive user interface.

Another important aspect in the creation of digital art is the understanding of technologies such as color theory , composition and perspective . This knowledge can help you to better understand how to make your art effectively and appealing.

Creation of digital art

Creating digital art can be a captivating and creative experience that enables every artist to expand imagination and technology The process usually begins with an idea or inspiration, which is then converted into a digital work of art. There are different steps that you have to follow. First you have to think about the concept, topics, colors and layout .

You can then continue with the actual creation by creating a sketch on paper or digitally and then converting it into a digital format. Here you should make sure to select the right tool to achieve the best results.

There are several things to consider when creating digital art. So that the print template can then be printed in the desired quality and size or used digitally, pay attention to the correct resolution and size. The choice of colors and the execution of details are also important factors for successful digital art.

Another advantage of digital art is the possibility of corrective or editing elements without having to start over. Another advantage of digital art is the great flexibility it offers. Depending on the later use, digital works of art can be created in different formats and sizes.

Overall, digital art offers artists a unique opportunity to express their creativity and use and sell their works in a variety of ways. With the right technology and the right tools, every artist can deal with digital art and raise his artistic skills to the next stage.

Marketing of digital art

The marketing of digital art is an important step to make it accessible to a wider audience and potentially make money. There are many ways to market digital art, and depending on the purpose and target group, different strategies can be effective.

One way to sell digital works of art are online platforms such as Etsy or Society6 . Here artists can sell their works directly to potential buyers. There are also specialized platforms such as sedition or superrare that specialize in the sale of digital works of art.

These platforms can be helpful to achieve collectors and art lovers who are looking for something unique. Social media platforms such as Instagram and Pinterest are also particularly suitable for marketing works of art because they are visually oriented.

However, digital art marketing can also be difficult because the range of works of art on the market is huge. Therefore, it can be helpful to build a personal brand and develop a unique style in order to stand out from other artists.

Become rich with digital art?

As early as 2021, Arte Tracks focused on a phenomenon that was already stirring the digital art market at that time. The hype around NFTS and blockchains was unprecedented and was examined more closely "Tracks"

The question arose whether this trend was a long -term chance for artists and musicians or was just a short -lived bladder.

(1) NFTS - future or hype in the art market?

The hype about crypto art achieved new dimensions on online auction platforms. Even renowned auction houses like Christie’s had auctioned the first purely virtual work of art early on. Since then, this form of art has enabled graphic artists, software and 3D artists to sell their works, which were previously hosted free of charge in social networks, directly to collectors.

However, the question arises whether this is finally a deserved recognition for digital artists or is just a short-lived trend that was inflated by Bitcoin billionaires.

(2): Thomas Harrington Rawles Short Film "Care More"

The multimedia artist and musician Thomas Harrington Rawle creates dystopian worlds. In his first animated short film "Care More" (2021), the spectators are put into a post -apocalyptic scene, listen to the thoughts and dialogues of the residents and find that the free development of the individuals in this world was suppressed by an unknown machine.

(3): Songrights as a speculative object

The fund hipnosis has brought the song rights of famous stars to Wall Street. The music manager Mercuriadis and the disco legend and hit producer Nile Rogers hope to revolutionize the music publishing industry. Why do companies buy song rights? What are the consequences when music becomes a speculation object?

(4): Detmer Session: Magic Island Live

The musician Emma Czerny , alias "Magic Island", appeared live on "Tracks". Your "honest pop" sound is reminiscent of a large stage. Doubts, anger and pain are conveyed by their hymnic songs and their captivating choreography during live performances. She also talks about survival as an indie-one-woman band in the music industry and the release of a new album during pandemic.

The future of digital art

Digital art has become increasingly important in recent years and will continue to play an important role in the future. With the advent of the NFTs (non -fungible tokens), digital art is also becoming increasingly popular as a investment option. NFTS enable artists to clearly identify and sell their digital works as well as physical works of art.

The future of digital art lies not only in the creation of new works of art, but also in the creation of a marketplace for artists on which you can live from your work. New technologies and platforms will enable artists and artists to better enjoy and experience the world of digital art.

We are only at the beginning of this development and are still excited to see what developments and innovations await us in the future.

Joachim Rodriguez y Romero

Owner and managing director of Kunstplaza . Publicist, editor and passionate blogger in the field of art, design and creativity since 2011. Successful conclusion in web design as part of a university degree (2008). Further development of creativity techniques through courses in free drawing, expression painting and theatre/acting. Profound knowledge of the art market through many years of journalistic research and numerous collaborations with actors/institutions from art and culture.

www. kunstplaza .de/