Art as a collector's object offers numerous advantages. In addition to the aesthetic joy that a work of art prepares, the art purchase can also be a valuable investment. The entry into the art collection does not have to be expensive or require specialist knowledge at university level.
Art enables us to find ourselves and lose ourselves at the same time. ”
Quote from the American writer Thomas Merton
Whether you want to acquire art for decorative reasons, as an investment or for love and passion for art, building a solid art collection basically requires time and basic technical knowledge. If you think about starting an art collection, but are unsure where to start, this guide for beginners the basic and important tips on buying art for beginners. Questions are answered as to why and how to collect art and which works you best choose.
First of all, the art scene may appear such as an intimidating and discouraging area that is difficult to penetrate. However, we would like to emphasize that this is not necessarily the case. The art world is a fascinating place to discover, with many artists from different practices that need to explore and get to know it better.
Regardless of whether you want to acquire your first important work or simply enrich your experience at a trade fair or gallery opening: Everything you need is openness and some curiosity.
We understand that buying your first work of art can be a challenge, especially if you are unsure about what to buy, where to buy it or how you can stay within your budget. Whether you want to search for a contemporary statement piece or invest in art for your home, there are numerous ways to build an impressive art collection without overturning your budget and at the same time having a fulfilling experience.
In our small guide, learn more about how you can put together an art collection that you appreciate and which you can be proud of. You will also find out why it is worth investing in a unique piece . A well -selected work of art can not only enrich, but may also increase in value.
Why collect art?
There are many reasons to create an art collection. Individuals can start investing , collecting historical treasures or supporting the art scene - the reasons are varied.
Gathering art is a very personal experience, which also serves to emphasize aspects of your own personality and to provide information about who you really are.
Forgot pre -composed opinions about collecting art - it is not only reserved for the rich and famous. Many new art collectors actually start with a small budget these days while they are in the world of art. Herbert and Dorothy Vogel are an outstanding example .
as "proletarian art collectors" , the American couple brought together a collection of over 4,782 works during their time in New York City. Your collection, mainly consisting of a minimalist and conceptual art, is one of the most important art collections in the United States after the 1960s.
What "The Vogels" differentiates from most stereotypical art collectors is the fact that they only acquired works that they personally liked and which they could bring home by public transport. Your collection presented and camped in her prize-bound one-room apartment in Manhattan's Upper East Side.
First steps to your own art collection
The interest in art and the decision to acquire a work of art marks the beginning of an exciting journey. A clear idea of what likes is easier to search. Galleries, art fairs and online platforms offer a variety of works. The first impressions can be collected here and different styles can be explored. It is advisable to take the time and not to let yourself be rushed.
01 Think about why you want to buy works of art
It could be obvious, but it is not. When collecting art, they do not buy objects, but give a statement about who they really are. Your art collection mirrors T resembles your personality. She shows her dreams, hopes, fears and longings. Your peculiarities and your sense of humor are also revealed, as are your ideas of beauty.
Art and love are the same: it is the process to see yourself in things that are not yourself. ”
Quote from Chuck Klosterman ( American author and journalist)
An art collection is as unique as a fingerprint.
02 Throw your prefabricated opinions on art collectors overboard
Collecting art is not an exclusive matter for the rich - and it was probably never. Everyone can become an art collector. Especially in today's world, art is accessible almost everywhere and is also possible with a small budget.
Original works of art are already available at prices of a good dinner or cinema. Many artists already offer their entry works for 100 euros, and extraordinary small masterpieces are often available under 500 euros.
Our prominent example - Herbert and Dorothy Vogel - devoted their lives to build up a significant collection of contemporary art. She worked as a librarian and he as a postal employee, and she invested her available income exclusively in the works of art of her collection, which ultimately included incredible 5,000 pieces.
They have worked on this collection throughout their life and undoubtedly proved good luck and perseverance. They have convincingly demonstrated that "normal" people from the middle class can also become important art collectors.
03 define a budget
Before you start the collection of works of art as a prospective art lover, it is crucial to set a budget first. By determining a budget, you can determine which works you can afford and where you want to acquire it.
A good approach would be to start small and gradually increase your budget while expanding your collection, strengthening your trust and deepening your understanding of art. A starting budget of 1,000 euros or less could be a solid basis, which of course depends on your income.
Also think about your purchase habits. Would you rather buy a high -quality original work of art for 1,000 euros every month or choose several cheaper pieces?
An important guideline says: quality before quantity , since your budget can change over time and is not a rigid indicator.
04 Set your goals
Photo by Glenn Carstens-Peters @GlennCarstenspeters, via Unsplash
What is your specific goal with this art collection? Your motives and goals for buying art have a major impact on the type of collection you ultimately build.
It is advisable to acquire works of art that you love and give joy. Since you have to live with acquired art, it is advisable to invest in works that inspire you every day. It is important to set and adhere to a budget, but that does not mean that you should be satisfied with something that does not appeal to you.
At the same time, you should not devalue a work of art just because the price is below your perceived value for "good art". If you really like the work of art, buy it regardless of whether it costs 50 or 5,000 euros. A higher price does not necessarily mean better work.
Many collectors begin to collect for aesthetic reasons, for example to beautify their living room. Art can undoubtedly transform a space and create beautiful interiors, but what happens when the collection grows beyond the room?
With the increasing size of the art collections, collectors must think about logistics, installation, insurance, storage and preservation of their works. It is always helpful to keep an eye on some trustworthy companies.
Many consider the purchase of art as an investment. Even if this is well overcome, new buyers should understand that there are no guarantees when it comes to investing in art. If the return of your art investment is the main reason for collecting art, you should look for artists in the middle of your career or established artists (so -called Blue Chip Art ), which means more expensive works.
05 Immerse yourself in the world of art
Photo by Luis Villasmil @villxsmil, via Unsplash
After you have set your budget and defined your goals, it is now time to prepare thoroughly. To enjoy art collection, you should immerse yourself in the world of art and research thoroughly!
Explore different types of works of art, media and styles. Find out more about artists, visit museums and galleries or discover works of art on social media such as Instagram, Facebook and Pinterest. By looking at more works of art, you will understand the differences in techniques, media and styles of different artists.
The most important thing is that you sharpen your mind and train your eye to recognize the kind of art that you enjoy. In this way you will develop a better understanding of what kind of works of art you want in your collection. Maybe you prefer abstract painting, prints, sculptures or black and white photography.
As soon as you start to consciously recognize what you are fascinated by certain works of art, you should go out and see as many as possible, preferably accompanied by like -minded people.
Museums and galleries are good points of contact. Most people have a good art museum near them, and there are more galleries. There are countless possibilities in large cities. Many galleries show changing exhibitions, which usually last one to three months. These can individual or group exhibitions . At the beginning of an exhibition there is often a vernissage where you can get to know the local art scene.
Do not be afraid to ask questions, make Contact Us and read biographies of artists. The best way to get into insider tips is the exchange with other like-minded collectors at these events.
Art fairs also offer the opportunity to see many works at once. These usually take place over a weekend, and the artists are often personally present. There are many regional and local art fairs that you can visit. studios to the public once or twice a year This is a great opportunity to get to know the artists personally.
Don't forget other places where art is shown, such as companies, public institutions or churches with exhibitions in their premises or restaurants and cafés as alternative gallery rooms .
Auction houses can also be interesting places to visit works of art before they are auctioned. And of course the Internet an important resource for art lovers and collectors to digitally see works of art. It is always advisable to experience art live, but the internet offers a wide range of works for research.
Clear prices, simple access to a diverse selection of works of art and the possibility to conveniently compare artists, galleries and prices from home, make online art purchase for new art collectors an extremely efficient and inexpensive option.
It is no longer necessary to search different galleries and studios with limited stocks for price lists. Instead, you can take the time to explore works of art from all over the world, buy your favorite work for only 50-500 EUR and have it delivered directly to your front door.
06 Buy your first works of art
What should I buy? After you have completed your first research, you will be able to identify the topics, genres and artists that you address. It is important to have a rough idea of which styles you want to include in your collection before your first art purchase. Are you still unsure what you should start?
Take a look at our brief overview of the various materials and media that are available for purchase.
Important criteria for the selection: unique & originals
One of the unique gives the collection a special touch and can prove to be valuable in the long term. Original works have the advantage that they are unique and often tell a personal story of the artist. Works by young and aspiring artists in particular offer potential for increases in value.
It is important to develop your own taste and select works that cause an emotional response.
Paintings of emerging artists often cost less than works of established artists. This offers a balanced way of collecting new works of art and maintaining the essence of the artists at an affordable price. By buying smaller works, you can still add breathtaking original paintings to your art collection.
It is worth discovering and supporting aspiring artists. As a collector in the past, you have the chance to acquire unique works that will decorate your walls. You can also be proud to promote aspiring artists and share your knowledge of you.
In order to find a promising new artist, you should look at their CV, pay attention to solo exhibitions or stays in art residences, follow group exhibitions and check whether they are mentioned in the press or are active in flourishing artificial communities. Follow them on social media and watch the reactions of your followers to your art. When building up your art collection, you should trust your own eye and acquire works of art that you like and fit into your budget.
Budget -friendly options: photography and prints in limited edition
Unique works of art and paintings are unique and often expensive. Photographs and limited editions, on the other hand, are often made in several copies, which generally makes them more affordable. In addition, limited editions are cheaper in shipping because they can be sent rolled.
If you like a specific artist, but the originals of which are outside of her budget, limited editions could be a good alternative. These may be cheaper, but still valuable, especially if they were personally signed by the artist. Collecting art prints and Giclée Prints is a good starting point for your art collection.
Small sculptures (multiples, reductions) or photographs as a limited fine art print can also be wonderful additions to the collection.
Sculptures and design objects
When building an art collection, buyers often tend to look at framed canvases as the first choice and to overlook sculptures and design objects. But these three -dimensional works of art are a fantastic addition to each collection and are ideal as exhibits in your own home.
It is worth considering small -format sculptures and design objects, as they usually have a high sales value. Well -crafted objects signed by the artist can make a valuable contribution and diversity and a varied flair.
Art auctions: acquire works of art clever
Art auctions are another way to buy high -quality works at affordable prices. Online auction houses such as Sotheby’s or Christie’s regularly offer auctions in which both experienced collectors and newcomers get their money's worth. Careful research and setting a clear budget can help to find the perfect piece here.
Young artists who are still at the beginning of their career often offer works of art at lower prices. These can later gain value if the artist gains in awareness and recognition. Art universities also often organize exhibitions in which works from talented students can be bought.
Important tips for first buyers of art
If you have never acquired a work of art, you should consider some important things before buying a decisive purchase.
Start by certificates of authenticity
When buying a work of art, the certificate of authenticity is of great importance in order to prove the authenticity of the work. This document is helpful if you want to insure the work of art. In addition, it may happen that your art collection will grow significantly in the future and you decide to sell or donate certain pieces.
It would be annoying if the certificates were lost and problems could arise. Therefore, art collectors are recommended to keep important documents safely.
Quality before quantity
The acquisition of art can quickly become addicted if you get involved. Nevertheless, it is important not to rush. Take your time between purchases to ensure that your taste remains constant. One should also consider that it is advisable to acquire a work of art in good condition, since the restoration of a damaged work can significantly increase the costs.
Weigh your risks
With every form of investment, higher profits usually go hand in hand with a higher risk. It could be that you hear or see from other collectors, buy the young aspiring artists and sell them later with a nice profit - and it is tempting to follow this example.
However, we strongly advise against considering art as an investment. It is important that you like the work of art, that you are ready to live with it and to believe in the artist's career. If you are still new to this area, it is advisable to buy something more conservative and concentrate on proven favorites.
A few words about dealing with galleries
Most of the art galleries are experienced as warm, cultivated and inviting places where you can see art in peace and maybe have a pleasant conversation with the staff. Good galleries invest time and trouble training their employees, advise interested collectors and help develop their taste.
However, the culture of exclusion is a sad reality of the art world. Galleries can be intimidating - especially for newcomers in the art world. Some are even deliberately designed in such a way that they exclude all buyers apart from a small group, both in their physical presence and in dealing with customers. We have all been in a gallery before and felt the cold shoulder of the staff.
Never accept this behavior. Remember that art galleries have nothing supernatural - they are simply retail stores that offer buyers a certain type of products. Point. Keep in mind that you are the customer and thus have the entire power in the situation and that the staff is there to help you.
If you feel disrespectful or rude in any way, leave the shop immediately and never return. There are countless other galleries and artists who would be happy to build a long -term and significant relationship with them as an estimated customer.
If possible, get to know the artist
photo from Frankie Cordoba @foulsterr, via unsplash
Galleries come and go, that is the sad reality for small local companies. As a collector, it is best to build a direct relationship with the artist. These relationships should be viewed as the most important in the art world. You can find artists at gallery openings, art fairs, open studios, lectures and of course on their websites and social media sites.
If you know the artist personally, you can learn a lot about your work, your thoughts, your creative process and the materials used. You can also discuss how the art should best be presented and exhibited and how it combines with other works in your collection. Above all, you can also learn something about the artist as a person.
This additional dimension will deepen your appreciation for your works of art and enrich your acquisition beyond the pure purchase. Over time, some of my regular collectors have become close friends. The bond that results from this common interest is really something special, and I really appreciate these relationships.
A big advantage: artists usually offer their most beautiful works first their stem collars.
Start small and build on it
It can be a clever decision if you tend to be a more modest piece during the first artwork investment. Even if the dream work of art is the size of a garage door and its budget is generous, it could make sense to start at first.
Many collectors have found that smaller works of art in the range of 100-500 euros are an ideal entry point. Instead of putting several thousand euros in a single large work of art, you can instead acquire numerous smaller works - which not only expands your gathering experience, but also sharpens your eye for the alignment of your collection.
This approach gives you the opportunity to train your collective skills without having to get the risk of high financial losses. This could actually be seen as an investment in a kind of education as a art collector.
Take your interior into account, but only to a certain point
Is it necessary that your art matches the sofa? That is entirely with you. It should be noted that collecting art and decorating with art are two different things.
When choosing a painting for a customer, an interior design will most likely make its decisions exclusively on the basis of the harmony of the overall design, which he wants to create.
An art collector who looks at the same painting could also think about how it fits into his interior, but he will also take into account how it fits into his collection. Of course, these two considerations are by no means excluded.
Remember that art does not necessarily have to hang on the wall. There are many less traditional elements in their home, which can be brought to life through a cleverly placed smaller work of art. Bookshelves, window sills, desks, even over doors. This is an aspect of collecting art, in which there is really no rules.
Develop a topic for your collection
Many collectors prefer to organize their collection on a specific topic. Even if this is not absolutely necessary, it can be helpful to understand the collection and to guide future additions. A successful art collection forms an organic unit in which each piece is certain in a certain way.
This does not mean that they all have to fit together perfectly or that they are all the same, but they should feel that they somehow belong together - that the group as a whole is stronger than the individual parts. This connection can be established by any aspect of the work of art, which you personally find significant or appealing. For example, still lifes could be considered with apples, self -portraits or frog sculptures.
It may not initially have a clear idea of the topic, and that's perfectly fine. It develops organically from the first works that you acquire. If you prefer a more analytical approach, you can repeat the exercise already mentioned: Select 10 works of art and examine it for a common thread. You should also take all the works that are already part of your collection.
Although most collectors want to maintain the consistency of their chosen topic, this should never be a rigid rule. If you are put on by a work that is outside your topic, that's perfectly fine. Remember that it is always about what you love; First and finally.
Undecided? Engage in an art consultant
If you are just time or insecure about the selection of a work of art and additional advice, you don't need to worry. Cooperation with an art consultant offers an extremely comfortable solution. An art consultant can quickly find a variety of works of art according to their criteria and budget. He also helps you to make a well -founded purchase. They offer insights into the artists and their works that go beyond the obvious.
Through a fundamental understanding of your needs, you save both time and the consultant. With many online art platforms and galleries, you have the option of using special art consulting services or chatting directly with experienced curators.
Studying art literature and visits to exhibitions also expand the knowledge and sharpen the view of quality and originality.
How to preserve and protect your art collection
If you have already started building your art collection or have just acquired your first work of art - that's great! However, it is of great importance to ensure that your new work is adequately stored to ensure its durability.
The best person you should probably turn to is the one from whom you have acquired the work. This can be the artist himself or the gallery. For older works, you can also consult a restorer that specializes in the corresponding medium.
He can help you restore and maintain the condition. Always invest in the right frame: Working on paper should not be exposed to direct sunlight, it is best to use UV-protecting plexiglass and make sure that work is mounted on acid-free paper.
Keep all documents carefully
Carefully keep all the documents of your art collection in a safe place to avoid loss or destruction. The purchase receipt is particularly important. This also includes records of framework, restorers and other experts. Letters from the artist to the works in your collection should be kept, as well as relevant emails that you may want to print out.
Basically, you should keep any document that arises in connection with your collection. Provenance simply refers to the ownership chain of a work of art. Especially in older and rare works, it becomes an important factor for determining authenticity and value. A painting that has been able to demonstrate a complete documentation since its creation in the artist's studio can be significantly more worth more than a comparable painting without this understandable origin.
These documents are also crucial for the value of your collection if you want to take out insurance or sell individual pieces later. If you want to leave your works of art to your heirs or an institution, careful records are of great importance to preserve the value and vision of your collection and to make the process more smoothly for everyone involved.
Assure your collection for the event of damage
The topic of insurance your collection is not dealt with in detail here, but it is important to be clear when collecting it and be ready to take a closer look over time. household insurance or content insurance may already offer a certain basic coverage for your collection.
It is best to clarify this with your insurance agent to ensure that your possessions are covered. If your collection grows and represents a considerable financial value, it could make sense to only complete a separate insurance for the collection.
Your insurance agent can support you. Documents on origin and shopping history are particularly important. Keep all documents in a safe place. In the event of financial matters, it is advisable to only trust the help and advice of a qualified specialist.
Increase in value, investment and return
Art as an investment offers exciting perspectives. Works of established artists often have stable or rising market values. However, works of art can also prove to be valuable investments.
If you go to the news after the headlines, the value of some works of art rises sharply over time. A contemporary painting of Basquiat, which was acquired in the 1980s for $ 20,000, was recently sold for $ 110 million.
However, this is not the rule and you shouldn't expect similar profits. Buying art purely for investment reasons is rather the exception and should only take place with professional advice. The best approach to look at the value of your collection is to think about what it means for you personally.
It surrounds them with beauty, grace and meaning and expresses who they are. For hours you can admire the work of art, discover new meanings, recognize details that you have not noticed before, and develop into an art lover. It is often said that collectors do not talk about owning works of art, but to live with them - almost as if they were family members and no property.
The art you live with can enrich your financial portfolio, but it will definitely enrich your mind and soul. This is much more worth the price you paid for it. Ultimately, this is what you really acquire when you collect art. It is an investment in itself.
What is crucial for a veritable return is to keep an eye on the art market and its trends. There are also a number of online platforms, services and apps.
Also read our contributions on the topic of “Investing in Art” for detailed advice and valuable tips on asset structure with art.
Long -term perspectives
Patience is an important factor. Increased value increases often only after a few years. With a diversified investment strategy, you can realistic returns between 6 and 13 % per year . From a collector's point of view, however, it is always worth choosing works that not only potentially increase in value, but also give joy in the long term. An art collection should enrich both financial and emotional perspective.
Care and preservation of the works of art also play an important role. Professional storage and occasional restoration help to maintain the value of the works. Regular insurance protect against loss or damage. A well -maintained collection remains a valuable legacy for generations.
Owner and managing director of Kunstplaza . Publicist, editor and passionate blogger in the field of art, design and creativity since 2011. Successful conclusion in web design as part of a university degree (2008). Further development of creativity techniques through courses in free drawing, expression painting and theatre/acting. Profound knowledge of the art market through many years of journalistic research and numerous collaborations with actors/institutions from art and culture.
